Many SEO services focus only on search engine ranking. But if your visitors are not impressed once they arrive, that high ranking has done you no good. We tune both sides at once.
Discover what is already working and what is not with a foundational SEO website audit.
Turn what you discover into action. Fix problems, enhance assets, or run an ad campaign.
Set up Search Monitoring to get progressive information about ongoing performance.
Does your site have what Google is looking for? When we run a website audit, we check the boxes Google is looking for and tell you what is missing. You will get a report and a scheduled call to walk through what it all means. Often there are quick, easy fixes that meaningfully improve your ranking.
Run a speed test, check for mobile friendliness, navigability, and other fundamental elements that affect search ranking.
Is local schema present and configured correctly? Is your XML sitemap current and accurate? Are pages structured for optimal indexing?
Do you have an SSL certificate configured correctly? Does your site have security features installed and running?
Both installed, properly configured, and cross-linked? If analytics is present, we pull a baseline of recent traffic and visitor activity.
Do social accounts exist, are they easy to find, configured and cross-linked correctly? How do reviews look on the common review sites?
Is your Google My Business account complete? Is Local Business Schema installed and configured on the website?
At the end you get a report on what is working well and what may need to change to achieve better results. For most clients we recommend repeating the audit once a year. That keeps your site meeting Google’s current standards and ensures you are taking advantage of every easy way to improve and maintain rank.
Action depends on what we found. We tell you which items will move the needle most. Some you may handle yourself; others you may want help with. Here is what we can take off your plate.
Your site is only as good as its content.
Site copy needs to actually engage visitors enough to turn them into customers. Accuracy, readability and relevance also affect placement in search results. We help craft compelling content based on keyword research and analysis. That covers copywriting, keyword research, and on-page SEO. Usability and accessibility come next: how information is presented can make the difference between an engaged visitor and a bounce.
Most bang for your buck, with little ongoing maintenance.
For local businesses there is a checklist of things to set up once that do not take a lot of maintenance or ongoing cost, and they will get you the most return. We focus on those items first; they are usually our top recommendations.
Reach leads outside the circle of your existing clients.
Reviews can increase your local and organic rank and let you reach leads beyond your existing clients. We help you create a plan to contact past and future clients that fits your existing operations, plus guidelines for handling negative reviews. The goal is to work with the client to improve their experience and get the review updated.
Be seen on the channels that matter to your audience.
Social channels are a great way to see and be seen. Profiles and reviews on Yelp, Google My Business and Facebook bring new visitors. Twitter, Pinterest, Instagram and YouTube help you show what you know and who you are. We can help set up profiles, post content, and interact with your audience.
Once the groundwork is laid, you do not need thousands a month to maintain position. But you do want to know your ranking is holding and how Google is seeing your site. If something goes wrong, you want to know in days, not 6 to 12 months later.
We agree on spending limits up front. If something is urgent (your site is down) we handle it right away. Otherwise we notify you of issues with recommendations and you decide how to proceed.
Choose a time and we'll give you a call to discuss your project: goals, scope, timeline, budget. No pitch deck, no pressure.
"They didn't just redesign our site. They reshaped how we talk about our business. Inbound leads tripled in the first quarter."
"Responsive, patient, and genuinely invested in whether the site actually worked for our customers. A rare thing."
"We came in with a pile of ideas and left with a clear plan. The site launched on time, under budget, and has been rock solid."